Date: July 17, 2001 For Immediate Release Bucking Industry Trends, Risdall Advertising Continues to Add New Accounts NEW BRIGHTON, MN - New business keeps pouring into the new offices at 550 Main St., New Brighton. In the last few months, Risdall Advertising has added another five clients: Asopos Valley Olive Oil, Lutheran Brotherhood, WeMentor, Community Channel.com and Enviro Scrub. RAA is doing a web redesign, branding, website optimization and website promotion, including a massive TV promotion on KARE 11, for CommunityChannel.com – a Twin Cities informational portal. CommunityChannel.com has built a customized powerful Customer Relationship Management tool that effectively turns registered web viewers into preferred customers for all the sponsoring merchants. RAA is also designing and enhancing a website for WeMentor, a professional mentoring organization for emerging and experienced entrepreneurs, business owners and executives. For Lutheran Brotherhood, provider of faith-based financial services, RAA has initiated interactive marketing. RAA will serve as the agency of record, providing direct mail, collateral, advertising and website for Enviro Scrub, which provides Scrubber technology for coal and gas fired plants. Risdall Advertising is a full-service agency based in New Brighton, Minnesota. RAA is the only Minnesota agency ranked in the top 50 US web developers in the June 2000 issue of Adweek. Listed by City Business as Minnesota's largest interactive agency (6/99) and sixth largest advertising agency (12/2000), RAA continues to expand its client base and its capabilities. In 2000, RAA billed $120 million, nearly a 30% increase in billings over 1999.     For more information, please contact:   John Risdall, Chairman Risdall Advertising 2475 15th St. N.W. New Brighton, MN 55112 ph: 612-631-1098 fax: 612-631-2561 e-mail:   back
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